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It’s an exciting time for Apple recently with the iOS 14 launch coming up. They are going even further by looking at putting a lot of their services together in a bundle. The bundle is right now titled “Apple One” and here is what you need to know.
Over the past few years, the Ecosystem has grown far beyond hardware to include a suite of software. It started with Apple Music which gave you access to all your favorite titles. For $10 CAD per month, you can listen to anything from the newest release to old classics. You have the ability to create your own playlists and even download them for when you are offline.
From there they ventured into anything from Arcade to the new Apple TV+ which is starting to capture some big names, titles, and attention. Arcade offers you over 100 games with the subscription. You can jump from device to device if you are on the go. Start your game on your Apple TV then move it to your iPhone so you don’t miss a moment of the action. TV+ has already seen big titles like Greyhound launch on its platform. With the announcement of Foundation, there is no doubt the subscriptions will go out. Between that and iCloud storage and news feeds you can spend quite a bit of money each month on your Apple Ecosystem.
The Californian tech giant has a solution. Starting later this year when the new iPhone launches they will start offering tiered bundles. You can get a basic bundle that will get you Apple Music and Apple TV+. There will be a second-tier that will incorporate Apple Arcade. Finally, there will be a top option which will have news series as well as additional iCloud storage for photos and everything else.
Bundles of these services and more seem like a win for all parties. For those of us that have our feet wet in the ecosystem, it will be an easy upsell for a few more bucks to dive right in with all services. Assuming they prices these bundles well, I can see it being a great Q4 for them.
Source: Bloomberg
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